VEJA X FLANEURZ
Flaneurz Create a model of detachable Ready to Roll skates with a brand that is not unfamiliar to you: Veja !
Veja are ethical, responsible sneakers that care about the environment, their manufacturers, and their users.
The adventure Veja X Flaneurz began in June 2015. Veja is one of the first brands to trust and support us. The Veja concept store, "Shopping Center," marketed the Pantanal city shoe model during its autumn/winter 2012-2013 collection. This model was offered in the form of detachable rollers during Flaneurz's crowdfunding campaign on the platform. Kickstarter.
© Flaneurz
Today, this shared adventure takes on a new dimension. Hand in hand, our two brands are designing the new detachable roller model. Veja V-10 X Flaneurz.
The shoes are made from organic cotton from Brazil, grown by local producers without fertilizers or pesticides. The leather used is tanned only with plant extracts, and the sole is made from natural rubber from the Amazon.
The rolling chassis adopts the color codes of the shoe and complements it. The choice of colors and finishes is the result of a collaborative effort between the design offices of Veja and Flaneurz. These detachable, all-terrain, and lightweight rollers are ideal for urban mobility, exploration, and leisure.
Flaneurz, won a poster campaign dans la capitale. Mettre en lumière le modèle phare de la collection printemps/été 2017 est une évidence ! Du 19 au 26 Avril, vous avez pu admirer ces affiches dans Paris. Cette collaboration est à présent disponible sur les e-shop de Veja and of Flaneurz and in retail stores (including Colette, Merci, Galeries Lafayette à Paris, Alex Eagle in London, Anthom in New York, Smart Fashion in Miami, Bailian in Shanghai, Kapok à Hong Kong among others.)
Friday 06/23/2017 Flaneurz and Veja invited you to the launch party of their collaboration. An opportunity to discover these iconic shoes reimagined in the quad roller style at one of the trendiest fashion boutiques in Paris: Shopping Center. The expertise of the two brands was presented to you, with each component of the On Wheelz mechanical system and the rolling part on display.
Ph: Antoine Motard
The evening was beautiful. We loved seeing you on this occasion, looking, touching, trying the Veja X Flaneurz, but also to drink, laugh, and be amazed by the roller dance show by the crew SkateXpress.
You have made us proud. Thank you.
Ph: Antoine Motard
© Flaneurz
Ph : Antoine Motard
© Flaneurz
Ph : Amédeo Abello
VEJA X FLANEURZ